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Any
eHarbor in a Storm
August
16, 2000
By
Bob Keaveney
Daily Record Business Writer
With thousands of yachts plying the Chesapeake Bay and Intracoastal
Waterway, entrepreneur Dennis Mitchell is hoping to create wireless
Internet access for boaters, using Annapolis as his headquarters.
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Dennis
Mitchell is hoping his little company, just seven months old and still
in search of its first round of serious venture capital, will someday
become the America Online for Americans offshore.
Sensing
a demand for wireless Internet access by boaters, thousands of whom
live in their boats while traveling the Intracoastal Waterway along
the Eastern Seaboard, he’s attempting to create a service offering just
that — starting with the Chesapeake Bay.
Mitchell’s
eHarbor, launched informally last year at the Annapolis Boat Show and
operating in beta form ever since, will soon move its tiny headquarters
from Mitchell’s hometown of Ann Arbor, Mich., to the Maryland capital.
“It’s
sort of like cable without the cable,” Mitchell, a self-described “tech
nerd,” says of the service.
The
idea is to provide Web access to boaters using strategically placed,
land-based transceivers, in a fashion similar to the way motorists gain
access to their cell phones. The transceivers would have a range of
about 10 miles.
“The
model is to build the Chesapeake Bay region first,” said Greg Whipp,
a consultant working with eHarbor. “It’s an ISP model aimed at boaters.”
Which
makes Annapolis the perfect spot for a corporate headquarters. eHarbor
already has found office space and will be moving in soon, Mitchell
said — perhaps by next week.
Annapolis
is also one of the few places where eHarbor already has transceivers
up and running and customers online. The challenge for the company is
to find marinas willing to allow the company to locate additional devices
and to find the money to pay infrastructure costs.
Still,
with about $300,000 in seed money, including at least $100,000 from
former UUNet Technologies vice president-turned-successful-venture-capitalist-and-boating
enthusiast Jeffrey Osborn, eHarbor has been able to set up a few transceivers
and is negotiating to build more in the Bahamas and California.
Nevertheless,
Mitchell said the company is looking for another $5 million to $10 million
in first-round financing. eHarbor hopes to build the devices all along
the Eastern Seaboard, down into the Caribbean, out to the West Coast
and eventually in other foreign markets.
The
service isn’t meant to be contiguous, he said, but rather to offer boaters
a series of harbors where they can log into the system. Marinas typically
offer telephone service to docked boats, through which boaters can gain
Web access, but only as long as they remain docked.
“We’ve
proven we can deploy this thing anywhere now,” Mitchell said. “As the
site numbers grow, the customers will grow.”
Mitchell
said the demand for Web access on the high seas is tremendous, as many
recreational boaters don’t like feeling cut off from the world when
they take their boats out. The problem is acute for people who spend
months on their boat cruising the coastline from Maine to Florida and
beyond, he said.
“Twenty
thousand people go up and down the East Coast” annually in that fashion,
he said. “Their destination is either Florida or the Bahamas. They do
this every year. And there are hundreds of thousands of boats 26 feet
or longer that can accommodate a laptop. ... So there’s this huge, high-income
group that can’t get access to the Internet while they’re boating.”
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